{"id":15603,"date":"2021-07-07T10:33:01","date_gmt":"2021-07-07T09:33:01","guid":{"rendered":"https:\/\/webxy.test\/?p=15603"},"modified":"2024-06-09T16:00:36","modified_gmt":"2024-06-09T15:00:36","slug":"infographie-e-commerce-soldes-dete-2021-et-guerre-du-referencement-seo","status":"publish","type":"actualite","link":"https:\/\/www.webxy.com\/actualites\/infographie-e-commerce-soldes-dete-2021-et-guerre-du-referencement-seo\/","title":{"rendered":"Infographie : e-Commerce, soldes d\u2019\u00e9t\u00e9 2021 et guerre du r\u00e9f\u00e9rencement SEO"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"15603\" class=\"elementor elementor-15603\" data-elementor-post-type=\"actualite\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aec324b e-con-full e-flex e-con e-parent\" data-id=\"aec324b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7a27751 elementor-widget elementor-widget-stereoweb-image-unique\" data-id=\"7a27751\" data-element_type=\"widget\" data-widget_type=\"stereoweb-image-unique.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t        <div class=\"container-xxl  stereoweb-image-unique--medium\">\n            <div class=\"row\">\n                <div class=\"col-12 offset-md-1 col-md-10\" data-lightox-image>\n                    <img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/www.webxy.com\/wp-content\/uploads\/2021\/07\/Soldes-2021-ecommerce-prestashop.jpg\" alt=\"\" width=\"750\" height=\"377\" class=\"align size-large wp-image-15605\" srcset=\"https:\/\/www.webxy.com\/wp-content\/uploads\/2021\/07\/Soldes-2021-ecommerce-prestashop.jpg 750w, https:\/\/www.webxy.com\/wp-content\/uploads\/2021\/07\/Soldes-2021-ecommerce-prestashop-400x201.jpg 400w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/>                <\/div>\n            <\/div>\n        <\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5c1602 elementor-widget elementor-widget-stereoweb-text-content\" data-id=\"c5c1602\" data-element_type=\"widget\" data-widget_type=\"stereoweb-text-content.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t    <div class=\"text-content\">\n        <div class=\"container-xxl\">\n            <div class=\"row\">\n                <div class=\"col-12 offset-lg-2 col-lg-8 offset-md-1 col-md-10  text-content__inner stereoweb-elementor-text\">\n                    <h3 class=\"h5\">Comment les grandes marques se positionnent-elles sur les mots-cl\u00e9s, en amont des soldes, pour remonter sur les premi\u00e8res places de Google\u00a0? <strong>Quelles sont les intentions des fran\u00e7ais concernant les soldes d\u2019\u00e9t\u00e9\u00a0? Toutes les informations pour prendre votre campagne SEO de soldes en main.<\/strong><\/h3><p>Le top des recherches des fran\u00e7ais en mati\u00e8re de soldes\u00a0? Dans l\u2019ordre\u00a0: la mode, la maison, le high-tech, et le sport. En termes de produits, ce sont les chaussures, les v\u00eatements, les meubles, l\u2019\u00e9lectrom\u00e9nager, les t\u00e9l\u00e9phones, t\u00e9l\u00e9visions, sacs \u00e0 mains, la grande surface, les ordinateurs et parfums qui ont le plus la c\u00f4te aupr\u00e8s des fran\u00e7ais.<\/p><p>Face \u00e0 cette demande, ce sont plus de 10\u00a0000 mots-cl\u00e9s qui ont \u00e9t\u00e9 recens\u00e9s autour des communications des grandes marques, en 2020. Et c\u2019est \u00e0 J+1 apr\u00e8s le d\u00e9but des soldes que la demande des consommateurs est la plus forte, avant de redescendre et de se stabiliser \u00e0 J+7.<\/p><p>D\u00e9couvrez les marques les mieux positionn\u00e9es par secteur. Ces chiffres sont mis en lumi\u00e8re par l\u2019agence Smartkeyword, dont l\u2019infographie est \u00e0 d\u00e9couvrir ici.<\/p>                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca321a elementor-widget elementor-widget-stereoweb-image-unique\" data-id=\"5ca321a\" data-element_type=\"widget\" data-widget_type=\"stereoweb-image-unique.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t        <div class=\"container-xxl  stereoweb-image-unique--small\">\n            <div class=\"row\">\n                <div class=\"col-12 offset-lg-2 col-lg-8 offset-md-1 col-md-10\" data-lightox-image>\n                    <img decoding=\"async\" src=\"https:\/\/www.webxy.com\/wp-content\/uploads\/2021\/07\/Infographie-Soldes-dete-2021.jpg\" alt=\"\" width=\"132\" height=\"1024\" class=\"align size-large wp-image-19027\" \/>                <\/div>\n            <\/div>\n        <\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Comment les grandes marques se positionnent-elles sur les mots-cl\u00e9s, en amont des soldes, pour remonter sur les premi\u00e8res places de Google\u00a0? Quelles sont les intentions des fran\u00e7ais concernant les soldes d\u2019\u00e9t\u00e9\u00a0? Toutes les informations pour prendre votre campagne SEO de soldes en main. Le top des recherches des fran\u00e7ais en mati\u00e8re de soldes\u00a0? Dans l\u2019ordre\u00a0: [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":15605,"template":"","actualite_category":[1],"class_list":["post-15603","actualite","type-actualite","status-publish","has-post-thumbnail","hentry","actualite_category-autres-news"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/actualite\/15603"}],"collection":[{"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/actualite"}],"about":[{"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/types\/actualite"}],"author":[{"embeddable":true,"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/users\/2"}],"version-history":[{"count":5,"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/actualite\/15603\/revisions"}],"predecessor-version":[{"id":19030,"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/actualite\/15603\/revisions\/19030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/media\/15605"}],"wp:attachment":[{"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/media?parent=15603"}],"wp:term":[{"taxonomy":"actualite_category","embeddable":true,"href":"https:\/\/www.webxy.com\/wp-json\/wp\/v2\/actualite_category?post=15603"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}